Tuesday, 29 January 2013

Brief 3 - Brief revision

After the tutorial, it was clear that the collaborative Form and writing brief with Max and Yaf had to be revised. It was advised by Fred to split the project into individual briefs to later collate as Form and writing. We chose to therefore work on our own typefaces and specimen publications (1 each month, total of 2) to later come back and work on a range of print collateral using the fonts. We decided to ensure one of the typefaces related to another brief we were working on.

1 — Inspired by fonts used film titles and poster designs. I am currently working towards a dissertation exploring the semiotics of film poster designs so the research I complete for this will inevitably inform the production of the typeface.

2 — Bespoke typeface for a Fashion designer. As opposed to using a pre-existing font, I thought it would be appropriate to create a bespoke typeface that reflected Rebekah and her work that could be used throughout a range of promotional material.

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