Sunday, 6 January 2013

Brief 3 - Formula?

Me and Luke are intending to start our own collaborative practice after finishing our degree and thought it would be useful to incorporate the branding and promotion of this into a chosen brief. We are currently not sure whether to use this as a ppd brief but with the amount of work we have to do, we thought it was logical to use it as a main brief. We have found a D&AD brief that is similar in terms of resolution entitled 'Make Your Mark'.

Make your mark

Brief  —

Make your dream job a reality.

Creative challenge

With hundreds of thousands of advertising and design students graduating into the worldwide job market, it’s important, now more than ever, that you harness your creativity and learn how to market yourself. So, picture your dream employer. If you were given a ‘once in a lifetime’ chance to impress them, how would you do it?

Your idea may challenge the very foundations of creativity as we know it, or simply be a vehicle to demonstrate exceptional craft, skill and passion. Develop your very own creative pitch that opens doors, makes you stand out and engages your chosen client in such a captivating way that they want to see and know more.

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