Brand 2 - Context - Simon Miller

Solo designed this identity and accompanying typeface for Simon Miller — a denim company based in Los Angeles. The identity has a strong aesthetic and balances brilliantly with the photography. The art direction "attempts to transmit the values ​​of the brand, focusing on American culture of mid-twentieth century, with references to literature, film and culture." I love the muted colour palette within the brand collateral — something I intend to emulate within the Rebekah Hill branding.

Source: solofficial.com